Danish

Competencies

We are experts on business strategies, development and activation of customers
– and it is our mission to make sales managers and marketing managers love each other.

Our passion

We are passionate about developing powerful advertising campaigns in the tension between business strategy, activation and customer development.

And it is our mission to make sales managers and marketing managers love each other through the solid and value-adding execution of sales and marketing strategies, that change attitudes, increase sales and generate leads.

We are working in the channel as well as towards end-customers. Some customers are using us as their lead agency, while other customers complement their activities with our core competencies: Strategy, customer development and activation.


Strategy

We develop and solve business strategic tasks as part of larger marketing projects or ad hoc basis, as the needs of our clients arise.

  • Campaign and communication strategy
  • Go-to-market strategy
  • Consolidation of strategy into plans and activities
  • Strategic channel development and activation
  • Product development and positioning
  • Segmentation and targetgroup validation

Customer development

With the right tools and knowledge of how the BtB channel can be opened, we have specialized in developing and processing customer databases to achieve additional sales, cross-selling and stronger relations.

  • Converting interest into sales and market shares
  • Converting of customer lists into leads
  • Insight and overview of potential and focus areas
  • Validation and hand raise of needs, desires and relations
  • Permission capture for e-mail base
  • Adding value to your customer and lead base

Activation

Effective execution and activation in the target audience is key to achieving the objectives of sales, market shares and accumulation of knowledge. This applies to both the channel and towards end-customers. We take pride in building campaigns using the right tools, and our toolbox is extensive:

  • Campaign implementation
  • Activation of channel, end-customer and internal
  • Online, offline and on-site
  • Direct and individual activation
  • Dialogue programs
  • Fairs, seminars and events